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What Your Welcome Kit Says About Your Company Culture

by Simcha Team 24 Jul 2025 0 comments

You will often hear employees talking about company culture, and that too for a good reason, for the desire to feel valued. A friendly and welcoming atmosphere is something everyone expects and deserves. When a person joins a new organisation, they naturally look forward to a smooth, seamless integration into the company and the team.

For new employees, that onboarding day should ideally start with a company welcome pack. It is a small gesture, but what’s inside that box can say a lot about how your company treats its people. 

Is the welcome kit thoughtful and personal, or purely functional? Creative or classic? Let’s explore how you can send a positive message about your company culture through employee welcome kits. 

Why are Employee Welcome Packs Important?

A welcome kit for new employees helps break the ice before the work kicks in. It quietly reinforces the message: “Here’s who we are, and we’re glad you’re here.” Here is what a thoughtfully designed company welcome pack can do:

  • Make a Great First Impression: An employee onboarding kit arrives before the first meeting on the calendar. It sets the tone, makes the new hire feel seen, and makes them excited to kick-start their professional journey.

  • Make Company Culture Tangible: Is your team bold and fast-paced? Relaxed and people-first? Mission-driven and mindful? Whatever your company culture, a company welcome pack gives new employees a physical preview of what it feels like to work with you before HR guides them through the company values.

  • Help in Brand Positioning and Recall: A mindfully crafted new employee joining kit is a powerful branding tool. When new hires use your branded items daily, your company becomes familiar to them. 

Plus, new employees are often inspired to share their excitement on social media through unboxing videos, Instagram stories, and LinkedIn posts. This organic sharing of the employee onboarding kit showcases your company culture to a wider audience.

  • Create Connections in Remote and Hybrid Teams: Since there is no opportunity for an in-person introduction or office tour in a remote or hybrid setup, a thoughtfully designed onboarding kit for new employees serves as a tangible welcome from afar. 

It helps new hires feel included and valued, making remote onboarding more personal and connected from day one.

This may contain: four white business cards sitting on top of each other

Essential Components of an Effective Welcome Kit

A company welcome pack is the first point of contact between your company and a new hire. Every product you include should carry intention, offer utility, and reflect your company’s culture. The right combination not only helps new hires settle in but also communicates professionalism, creativity, and a genuine sense of care. 

Here are some employee welcome kit ideas:

Branded Essentials: Start with items that integrate your brand into the daily lives of new employees.

  • Customised diaries and pens

  • Branded coffee mugs and water bottles

  • Laptop bags

Tech Accessories: Equip your team with productivity tools.

  • Headphone

  • Wireless buds

  • Colour changing light

  • Powerbank and multicharging USB hub

Wellness Items: Show that you care about employee well-being with thoughtful inclusions.

  • Healthy snack boxes or gourmet treats

  • Aromatherapy items

  •  Stress balls

  • Small desk plants 

Office Accessories: Supply essential stationery and desk items for growth and productivity.

  • Customised notebooks

  • Pens

  • Organisers

  • Drinkware

Apparel: Stylish and comfortable branded clothing turns employees into proud representatives of your company. 

  • Custom-branded t-shirts or polos

  • Hoodies or sweatshirts with the company logo

  • Caps

The Message Behind the Welcome Kits

A company welcome pack isn’t just a box of branded items thrown in; it’s your company’s first real conversation with a new hire. Every item communicates the core values the company stands for and what kind of journey the employee is about to begin. Here are items in the best welcome kit for new employees that reflect different values:

  • Inclusivity and Belonging: Gender-neutral items speak in inclusive language, and the kit signals that everyone has a place at the table.

  • Sustainability and Responsibility: Eco-friendly packaging, plant-based products, and reusable items show a long-term commitment to nature, extending beyond quarterly profits.

  • Well-being and Work-Life Balance: Thoughtful additions like healthy snacks, dry fruits, mindfulness journals, or ergonomic accessories in a welcome kit to new employees prove that the company values people besides productivity. 

  • Growth and Empowerment: The inclusion of skill-building books, planners, or learning platform passes in the onboarding package for new employees shows a workplace that invests in its people from day one.

  • Innovation and Forward-Thinking: Sleek and latest gadgets, digital onboarding tools, and bold kit design highlight an up-to-date and tech-savvy culture. 

How to Make Your Company Welcome Pack Speak of Company Culture?

The right mix of thoughtful, useful, and creative items in the employee onboarding welcome kit becomes a mini ambassador of your work culture, making new hires feel at home before they start. Here is how you can make your voice heard through your kit:

  • Choose Items With Purpose: Select products that align with your company values, culture, and the practical needs of new hires. The best onboarding kit item should feel thoughtful and useful.

  • Prioritise Quality Over Quantity: Choose high-quality, durable items in the new employee joining kit that leave a lasting impression rather than numerous cheap, disposable products.

  • Customise for Personal Touch: Add personalised notes or include role-specific items to make each new hire feel valued.

  • Design Impactful Packaging: Invest in custom packaging with company colours, logos, and materials to communicate professionalism.

  • Send Kits Early: Deliver the company welcome pack immediately after the offer is accepted to make the new hires excited before their first day.

  • Include Clear Instructions: Make onboarding easier by including FAQs, team contact info, schedules, and guidance on communication channels.

  • Encourage Social Sharing: Invite new hires to share their company onboarding kit on social media to boost brand perception and employer appeal.

Welcome Kits: A Lasting Impression of Company Culture

A company welcome pack is something every new employee looks forward to. It is their first encounter with the company's policies and values. When the employee welcome packs include thoughtful and useful items, it empowers them to step into the unknown. It builds a strong connection between the employee and the company from the very beginning. 

At Simcha Ventures, you can choose from the products to the packaging that are directly correlated to the values of your workplace. Our company welcome pack products are thoughtfully curated, and the packaging is beautiful and customised as per need. Explore them now!

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